Why are the Wedgwood biscuits so expensive?

... because they are vacuumed packed!

I didn't even know Wedgwood produces food until boss got a hamper with them. They do very beautiful ceramic biscuit jar though!

I am so hungry... so I opened that box of Wedgwood Lemon Biscuits. Looks can be deceiving, inside that dull ordinary blue box hides a neatly stacked richly flavoured biscuits. When I cut the tightly vacuumed packet, I could see those crispy butter-yellow biscuits, you know they are crispy even before touching! I took one bite, despite that very strong 'smell' which put me off initially, the biscuit tasted every bit of a lemon. You felt the lemony taste, almost juicy (not like a lot of dry biscuits). Even now, after 3 of those, I still feel that citrus lingering in my mouth. I wonder if their orange tea is just as good...